CORPORATE PROFILE
Milestones of the Journey

2007

June

The Company was established under the name of PT Midimart Utama.

December

The Company established the first branch in Serpong, Banten, and opened the first Alfamidi store in Jalan Garuda, Central Jakarta.

 

2008 

April 

The Company changed its name to PT Midi Utama Indonesia

September

The Company established a branch in Surabaya, Jawa Timur.

 

2009

March

The Company introduced the first Alfaexpress store in jalan Mangga Besar, West Jakarta.

 

2010

April

Established a branch in Denpasar, Bali.

June

Established a branch in Bekasi, West Java.

August

Established a branch in Makassar, South Sulawesi.

November

Conducted Initial Public Offering of 15% of its shares and listed all of its shares at Indonesia Stock Exchange (IDX).

 

2011

June

The Company signed a Master License Agreement (MLA) with Lawson Inc, Japan.

 

2012

April

Established a branch in Medan, North Sumatera.

 

2013

January

PT Sumber Alfaria Trijaya Tbk became the majority shareholder after acquiring 41.82% of shares from PT Amanda Cipta Persada.

April

Established a branch in Samarinda, East Kalimantan.

July

Closed branch in Denpasar (Bali province).

 

2014 

May

Opened a new branch in Bitung, Cikupa, West Java, to replace the Serpong branch.

December

PT Sumber Alfaria Trijaya Tbk (SAT) acquired 30% of share ownership from Lawson Asia Pacific Holdings Pte. Ltd., Singapore, thus the share ownership of SAT in the Company increased to 86.72%.

 

2015

March

The operation of Alfaexpress stores had been closed.

April

Established a branch in Yogyakarta, DIY.

June

The Company introduced the first Alfasupermarket store in Jalan Citra Raya, Cikupa, Tangerang.

December

Inaugurating the 1000th Alfamidi store in Depok.

 

2016

August

The Company rebranded the brand Alfa supermarket to Alfamidi super.

December

Established a new branch in Manado, North Sulawesi.

 

2017

September

Opening new branch in Palu, Central Sulawesi

December

Opening new branch in Pasuruan, East Java to replace Surabaya branch.

 

2018

March

Established PT Lancar Wiguna Sejahtera, subsidiary with 99% ownership, which operates convenience store “Lawson”.

 

2019

August

Established new branches in Kendari, Southeast Sulawesi

December

Established new branch in Ambon, Maluku.

 

2020

Opening of 266 new stores, the highest number in 1 year period since establishment of the Company.

 

2021

July

Inauguration of a new warehouse in Birobuli, South Palu as a replacement for the warehouse in North Palu.

November

Operating the 2,000th store

December

Opening Alfamidi store in Jayapura, Papua

 

2022

Synergy with Subsidiary in operating 78 stores located inside the Company’s stores (shopin-shop format)

 

2023

March

- Stock split of par value of shares from Rp100 per share to Rp10 per share.

-The Company’s shares ownership in Subsidiary of PT Lancar Wiguna Sejahtera changed to 70%.

July

Capital Increase with Preemptive Rights Issuance.

October

Opened a new branch in Boyolali, Central Java, to replace D.I. Yogyakarta branch.

 

Tahun 2024

August

Addition of the first Ja~di booth, which provides fresh juice, ice cream, ready-to-drink and snacks, in Alfamidi Honoris Modernland

November

Inaugurated new warehouse for branch of Manado in North Minahasa, as a replacement for warehouse in Manado.

 

Tahun 2025

May

The Company divested its 70% shares in PT Lancar Wiguna Sejahtera to PT Sumber Alfaria Trijaya Tbk.

August

Relocated new warehouse for branch of Kendari to Baruga, Kendari.